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Analytics & Tracking

Data you can actually trust

GA4, GTM, server-side tracking, and attribution dashboards — a single source of truth for every marketing dollar you spend.

What's Included

Measurement that drives better decisions

GA4 & GTM Setup

Properly configured Google Analytics 4 and Google Tag Manager with custom events, conversions, and enhanced e-commerce tracking.

Server-Side Tracking

First-party data collection via server-side GTM to beat ad blockers, improve data accuracy, and stay privacy-compliant.

Attribution Dashboards

Custom Looker Studio or BigQuery dashboards showing multi-touch attribution, channel ROAS, and funnel drop-off analysis.

Conversion Tracking Audit

End-to-end pixel and event audit across Google, Meta, LinkedIn, and TikTok — so every conversion is counted correctly.

How It Works

From broken tags to bulletproof data

01

Tracking Audit

We crawl your site, inspect every tag, and document what's firing correctly, what's broken, and what's missing.

02

Implementation Plan

A spec sheet mapping every event, parameter, and conversion to your business KPIs — approved before we touch code.

03

Build & QA

Tags deployed in GTM, events validated in GA4 debug mode, and end-to-end testing across all platforms.

04

Dashboard & Training

Custom dashboards delivered with a recorded walkthrough so your team knows how to read and act on the data.

Who It's For

For teams that need to trust their numbers

  • Marketing teams making budget decisions without reliable attribution
  • Companies running ads on multiple platforms with conflicting conversion data
  • Businesses migrating from Universal Analytics to GA4
  • Organisations that need privacy-compliant, cookie-less tracking solutions

Fix Your Data

Stop guessing, start measuring

Get a free tracking audit — we'll show you what's broken, what's missing, and how to build a measurement stack you can trust.

Book Your Growth Audit